A Free Banner Exchange Program

A banner exchange is a group of web sites that exchange advertising with one another . Each member web site has an banner advertisement that displays the web sites' banners of the other members. By displaying ads on their web site, banner exchange members generate free advertising as well as site-linking for their own banners. It can be a win / win situation.

SplatBanner.com was live from around 2006 -2011. I discovered them in 2006 and joined, making good use of their free banner exchange for several years. I then moved on to other web design work and finally ended up working for a software company that provides customized application development services for businesses and organizations that require specialized, industry-specific solutions. Such clients are often in healthcare, construction, education, retail, and large-scale food service and catering companies. Often times, I have found, these companies have initially purchase commercial off-the-shelf software only to realize that it doesn't suit their needs. Unfortunately one of the problems with having an over the counter software is that the business is now beholden to the manufacturer that created the COTS. I always cringe when I see the potential disruptions that can occur when a company's COTS software is discontinued or requires the business to now purchase an unexpected expensive upgrade. In the worst scenario I have heard of companies going out of business because the down time required to get new programs up and running resulted in too much lost revenue. The custom business and web application development that we do for our clients is actually owned by them. They can keep the programs and tools as long as they like. Custom software development alleviates concerns that the everyday programs a company relies on will suddenly not be available anymore. Well imagine my surprise when I revisited this site and found that someone must have bought the domain and re-purposed it for advertising payday loans and then later for a company that offered Advertising Tips for Exhibition Stands.!

Recently I discovered that the domain was once again available, so I bought it with the goal of recreating as much of its original content as possible from its archived pages. I did not want someone else to purchase the domain and once again e-purpose the site for something that had nothing in common with the original SplatBanner.com website.


This site's content is for historical purposes ONLY. It is no longer functioning as a banner exchange site.


SplatBanner is a Free Banner Exchange Program


SplatBanner.com works just like most conventional banner exchanges or link exchanges. You display banners from other websites on your pages, and in return you earn exposures which will display your banner on other websites that are members of the SplatBanner.com. This means that you get free traffic from other websites.

How the Splat Banner Exchange Works in Simple Theory.

You join the exchange by simply copy and pasting some code onto your site. This code will show banners from other sites in the exchange, as well as tracking how many views and clicks you have brought to those ecommerce sites. The more times the banner on your site has been viewed, the more times your banner will be shown on other sites partaking in the exchange.

Best of all it's free.

Banner Size The banner exchange is currently only for 468x60 pixel banners so make sure your banner is this size or we cannot approve it.

Signing up is easy, simply register your site or log-in for existing members and go to the Banner Exchange link in the top navigation bar. Then follow the instructions to place your 468 x 60 pixels banner and copy and paste the banner exchange code onto your website. Once we have confirmed that your code has been installed correctly, we will start up your banner.

Join Free!

  • Banner Dimensions: 468 pixels wide by 60 pixels high
  • Banner Size: must be less than 15K Bytes (15,360 Bytes)
  • Filetype: .gif (GIF), animated .gif (GIF), or .jpg (JPEG)
  • Store your new banner somewhere on your website or use a free image host like: www.photobucket.com and write down the URL so you can use it during the sign up process. Be sure to write down the full URL (i.e. http://www.yoursite.com/directory/filename.gif).


  • DO NOT use "hot" colors with high speed animation to create effects that hurt the eyes.
  • Please do NOT use progressive encoding in either a GIF or a JPEG. These files should download in under 10 seconds over any type of connection anyway.
  • Multiple banners can be uploaded, but must be under 25k in size. 486x60.
  • If your banner or website becomes inactive, you may be removed from our system.
  • NO Nudity, Porn etc...


Frequently Asked Questions


What is a Banner Exchange?

A Banner Exchange is a great way to get traffic to your site. In return for showing other banners on your site, you earn the right to show your banner on another site in the exchange. For each time you show another banner on your site, you earn credits, which are redeemed for exposure on another site in the exchange.

How does a Banner Exchange work?

When you show other sites banners on your site, you earn credits. Credits are automatically redeemed for exposures on another site in the exchange.

How long does it take to set up an account?

Accounts can be set up in seconds! Click the Sign Up link to the left and sign up for an account. Once you are signed up, you can begin earning exposures immediately, but the Exchange Administrators must first validate your account before you can begin redeeming exposures.

How do I earn credits?

Credits are earned by showing other banners on your site! Once you have created an account and logged in to your Control Panel, you will have an option to Get HTML. Use this option to get the HTML code you need to put in your web page to start earning credits!

What is an exchange ratio?

An exchange ratio describes how many exposures of other banners on your site to earn a number of exposures on another site.

For example, a 3:1 ratio means that for every 3 exposures of an exchange banner on your site, you earn 1 exposure on another site. A 1:1 ratio means for every banner you show on your site, you get an exposure elsewhere.

What is a Click-thru ratio?

This ratio indicates an average of how many banners are displayed on your site before someone clicks on a banner.

How do categories work?

Categories are a great way to insure visitors on your site get banners that are appropriate for the content. Each account can define one category that best describes its content. Most websites these days really would fall under multiple categories, so choose the best one for your site.

You can also display banners for only a specific category on your page. The Get HTML page in your Control Panel contains details for doing this.

Why do I have to wait for my banner to be approved?

This is so we can insure your site meets the content standards of the Exchange. This insures that all sites in the exchange meet the scope of the exchange.